EBA Communications

LINE now available for Windows® Phone!
Optimised UI developed for Windows® Phone, featuring 'Metro' design Move is a major milestone in LINE's bid to become the cross-platform mobile messaging app of choice
12 Jun 2012
Hong Kong, 12 June 2012 - LINE, the world's leading free calling and messaging service, has launched a new version for Windows^® Phone. This version incorporates an optimised User Interface for Windows^® Phone with the 'Metro' design. The move marks a significant milestone in LINE's bid to become the leading cross-platform mobile messenger. The Windows^® Phone version of LINE provides the optimum UI for Windows^® Phone and includes special design features based on a thoughtful consideration of how to truly add value for users. It is created based on the 'Metro UI', using an intuitive and flat design which incorporates typographic elements, a horizontally panning layout, and large thumbnail images. Users can experience LINE in the expansive panorama view offered by Windows^® Phone. Along with the iPhone, Android phone, PC, and tablet versions, the new version features the familiar 'Family Look' which gives coherence to the app's identity across different platforms. The Windows^® Phone version of LINE supports almost every feature in the latest version of LINE for other platforms, including free video and audio messaging services, a wide range of free Stickers and Emoticons. Free 1:1 voice calls are also available, and a new 'Favourites' function, which enables users to register their close friends as 'Favourites' and create a link to those contacts in the home screen of their mobiles, will be added soon. "We are expecting that the Windows^® Phone version of LINE will be a hit with people who want to use their Windows mobiles to connect to the 40 million existing LINE users who have iOS or Android devices," said Cha Ji-eun (車知恩), senior manager, LINE Business Office, NHN Corp. "This milestone is a big step towards our objective of making LINE into one of the leading cross-platform mobile messaging apps. Alongside the Windows^® Phone version, LINE will continue to support a range of mobile platforms so that users can enjoy LINE regardless of the device in their hand," Cha added. The Windows^® Phone version of LINE is available in the Windows Marketplace at http://www.windowsphone.com/zh-hk/apps/a18daaa9-9a1c-4064-91dd-794644cd88e7 and requires Windows^® Phone 7.5 or higher. For more information about LINE, please visit its official website http://line.naver.jp/en/. # # # Useful Links: http://www.nhncorp.com/nhnen/index.nhn About LINE LINE is a smartphone app which allows users to enjoy free calls and messages to one another, both nationally and internationally, regardless of which mobile network provide they are using. Launched in June 2011 by NHN, LINE has more than 28 million subscribers worldwide. It has also been ranked no. 1 in the free app category in Japan, Singapore, Hong Kong, Taiwan, Thailand, Malaysia, Macau, Saudi Arabia, Kuwait, Bahrain, United Arab Emirates, Qatar, Jordan, Israel, Switzerland and Turkey. LINE carries various unique features such as 'Translations Bots', an instant and immediate translation services, 'Shake it', a fun way of exchanging ids and 'Emoji/Stickers/Emoticons'. For more information: http://line.naver.jp/en/. About NHN Corporation and NHN Japan NHN Corporation is Korea's premier Internet company, operating the nation's top search portal Naver (www.naver.com), the leading online game portal Hangame (www.hangame.com), the nation's largest children's portal Jr. Naver (jr.naver.com), Korea's the first online donation portal Happybean (happybean.naver.com) and microblog service Me2DAY (http://me2day.net/).Starting from the two business pillars of search and games, NHN has rolled out a wide range of innovative and convenient online services that enable people to enjoy their lives. NHN Japan is a leading internet company, providing many services including: games; search/portals; media, and was merged with Naver Japan Corporation and livedoor Co., Ltd. in January 2012 (http://www.naver.jp). LINE is one of the services that NHN Japan produced, launched, and operates. While NHN Japan develops and enhances the service features of LINE, NHN Corp. provides all other offerings related to the business development of LINE, ranging from marketing and promotion to investment in technical support. For more information visit: http://www.nhncorp.com/nhnen/index.nhn. Copyright: © 2012 NHN Corporation. All rights reserved. NHN, LINE logo are trademarks and/or registered trademarks of NHN Corporation in Korea and other countries. Other company and product names may be trademarks of the respective companies with which they are associated. Features, pricing, availability, and specifications are subject to change without notice. Issued on behalf of NHN Corporation by EBA Communications For further information please contact: Adam Barty / Raymond Woo (EBA): (+852) 2537 8022 (email: adam.barty@ebacomms.com / raymond.woo@ebacomms.com)